
Three DECA students from Cinnaminson High School were recognized for their work towards Gold Level Certification of the CHS DECA chapter.
The School-Based Enterprise at Cinnaminson High School of Cinnaminson, NJ was among 360 school-based enterprises in the United States achieving Gold Level Certification (or Gold Level Re-certification) this year and will be recognized at DECA’s International Career Development Conference in Anaheim, California.
The students who worked on the certification were Michael McDonough, Bradley Miller and Christian Neuman, with the assistance of their advisor Jon Repece. The school-based enterprise at Cinnaminson High School has operated for 51 years and is to be commended for this achievement.
“These three students worked their tails off to get this project about our Student Store finished,” Repece said. “In total, it was 47 pages with all sorts of marketing strategies, financial info and pictures of our store. They did a fantastic job on it and were 1 of 6 schools in all of NJ that received this recognition.”
A school-based enterprise (SBE) is an entrepreneurial operation in a school setting that provides goods and services to meet the needs of the market. SBEs are managed and operated by students as hands-on learning laboratories that integrate National Curriculum Standards in Marketing, Finance, Hospitality and Management.
Marketing educators and DECA advisors have utilized this effective educational tool for over four decades to provide their students with realistic and practical learning experiences that reinforce classroom instruction, enhance 21st century skill development, and prepare students for college and careers.
DECA’s School-based Enterprise Certification Program was developed to provide recognition for outstanding achievement by school-based enterprises and to motivate SBEs to strive for excellence and growth. SBEs can be certified at three levels: Bronze, Silver or Gold.
In order to apply for the certification, SBEs must submit extensive documentation that demonstrates their adherence to various marketing and retail standards. After the documentation is submitted, a review committee evaluates the documentation to determine which level of certification has been achieved.
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